According to the World Health Organization, adults aged 60+ will exceed 20% of the world’s population by 2050. In the United States, this group will account for 25% of the population by 2030. This demographic shift is a result of increased longevity – people are living longer.

New Thinking and Innovations: Our world needs to shift its perceptions about aging not only to benefit older adults, but also to effectively leverage this increasing natural resource. By fueling innovation that supports healthy, active and productive aging, we hope to advance not only the needs and wants of older adults, but also to harness their potential for the benefit of all.

Equity: Solutions around aging in general and handling of the professional care workforce in particular need to be equitable. Workers of all ages, especially those on the front line providing professional care for older adults, are often among the most in need of care themselves. Retirement for them frequently is not an option. We provide financial and other support to members of the professional care workforce in times of demonstrated need.